Acronym for Societatea Euro Română de Vinuri de Excepţie (SERVE), which translates as The Society for Exceptional Euro-Romanian Wines, SERVE Winery is a located in the birthplace of the Romanian red wines: in the Southern Romania, and classified as a producer of Dealu Mare DOC.
The story of the winery begins when the Corsican Count Guy Tyrel de Poix became fascinated by a recommendation from Hugh Johnson in his famous book “The Story of Wine”. Johnson had briefly mentioned Romania as a country with potential in viticulture and wine production.
During his first visit to Romania in 1993, Count Guy de Poix was intrigued and captivated by the potential of the Dealu Mare DOC – especially by the quality of the wine produced from the local variety – Fetească Neagră.
A wine made from this grape variety by Aurel Rotărescu was the decisive discovery for the Count. So impressed by the wine and grape, the Count invested in the first private Romanian winery after the fall of communism.
By 1994, the construction of the winery and the planting of 54 hectares was underway.
SERVE made its name in the Romanian wine industry by achieving the first dry rosé wine and the first cuvée (blend), Cuvée Charlotte, made from Cabernet Sauvignon, Merlot, and Fetească Neagră.
In 2014, SERVE released its opus magnum, Cuvée Guy de Poix 2011, in homage to the owner who died in the year of this special and celebrated vintage, and believed till the end in the potential of the Fetească Neagră.
Brands: Vinul Cavalerului, Terra Romana, Cuvée Amaury, Cuvée Charlotte, Cuvée Guy de Poix.